Feature release Date: February 1st, 2025​
With the latest enhancement, you can now track detailed performance metrics for your email templates while sending an email campaign. Whatever template you choose to use and send, the templates performance will be monitored based on user actions. You’ll get to access key statistics of the templates, including Sent, Opened, Clicked, Bounced, and Marked-as-Spam emails. Additionally, you can download comprehensive reports for deeper analysis and actionable insights.
Note: Template analytics will only work when actions are triggered via email, such as SCD, Pipeline Automation, Workflow Automation, and Email Campaigns.
Use Case: View user actions on templates with detailed statistics such as Sent, Opened, Clicked, Bounced, and more.
To View the Enhancement:
- Navigate to the Engagement module.
- Click on the Templates section.
- Next, click on the (…) action button, and from the dropdown menu, select ‘Analytics.’
- You will be able to view the count and detailed overview of statistics for each template, including the number of contacts to whom you have sent the template, as well as the metrics for Opened, Clicked, and Bounced.
- You will also be able to download those reports by clicking on the download Option.
